Our platform and eclectic team of professionals are constantly vigilant, scanning a wide array of sources, from social media chatter to legal filings, government agency websites, and internet search results. We use advanced AI and OSINT tools to ensure no potential threat to your reputation goes unnoticed.
Once a potential threat is detected, we don't just flag it - we hone in on it. Our team of experts identifies and investigates the source of the threat, providing a comprehensive understanding of the situation. We delve into the details, ensuring we have all the information needed to formulate an effective response strategy.
We believe in swift intervention to contain any potential damage. Our crisis communications team is always ready to deploy holding statements or other PR strategies to manage public perception. We don't wait for the crisis to escalate - we step in immediately to control the narrative.
Our team evaluates the situation from all angles, determining the most effective legal and PR strategies to address the threat. We consider the potential legal implications, the PR fallout, and the overall impact on your brand reputation to devise a comprehensive response strategy.
Once we have a plan, we launch a coordinated legal and PR blitz. Our legal team works to remove or edit unwanted material, while our PR team addresses the crisis head-on. We also launch evergreen content on other topics, designed to push down negative news and control the narrative.
We defend your reputation through 'Operation Lazarus', a unique strategy that gives new life to old content through SEO and social media tactics. We direct social media chatter, build links, and use other tactics to boost the visibility of positive content. All the while, we maintain the highest standards of legal compliance and ethics.
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