At FourWarn, we redefine the boundaries of monitoring.
Imagine knowing a TV journalist mentioned your brand before the segment even concludes, or detecting a surge in social media chatter about your product.
We keep tabs on the digital footprints of key principals, alerting you to changes in their background checks.
Intriguingly, we even tap into the online search behaviors within industry competitors, offering a unique vantage point.
And if a lawsuit looms against your company or one of its principals or even a competitor?
We'll likely notify you before the official papers even reach your desk.
With FourWarn, you're not just informed; you're steps ahead.
Legal Filings: We monitor court records for any lawsuits involving your company, its principals, employees, or competitors. This includes tracking new filings, case progress, and final judgments, providing you with a comprehensive view of any legal threats to your reputation.
Television and Radio Broadcasts: We scan the airwaves for any mention of your brand, providing you with video or audio clips of these mentions. This includes local, national, and international broadcasts, ensuring you're aware of how your brand is being discussed across all media platforms.
Social Media Mentions: We track mentions of your brand, competitors, key principals, and industry buzzwords across all major social media platforms. This includes tracking sentiment, volume, and trends, providing you with a real-time view of your social media reputation.
Social Media Momentum: We provide a momentum report that tracks the rise and fall of social media mentions and sentiment about your brand. This includes tracking changes over time, identifying key influencers, and monitoring the impact of your social media campaigns.
Public Records: We conduct regular background checks on your company and its principals, setting alerts for any changes to their records. This includes tracking criminal records, financial records, and other public data, ensuring you're aware of any potential threats to your reputation.
Corporate Monitoring: We monitor ESG scores, negative news scores, and more about corporations, alerting you if anyone is on an interested persons watchlist. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your corporate reputation.
Legislative Tracking: We keep track of pending bills to monitor potentially adverse legislation. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of the legislative landscape.
Company Reviews: We monitor company reviews across various platforms to gauge public sentiment and respond to any potential PR crises in real-time. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your customer reputation.
Search Engine Results Pages (SERPs): We track changes in the SERPs for your company and key principals, ensuring your digital presence is always optimized. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your online reputation.
Patent and Trademark Filings: We monitor patent and trademark filings, alerting you to new intellectual property registered by your competitors or other relevant entities. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your intellectual property landscape.
Employee Intent Monitoring: We monitor search trends within companies and industries, identifying spikes in searches for a particular category. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your internal information landscape.
Search Engine Optimization (SEO): We monitor your SEO performance in connection with positive and negative brand signals, tracking changes and trends to ensure your online presence remains strong and visible. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your SEO performance.
Industry News: We monitor industry-specific news and trends, keeping you informed about the broader context in which your company operates. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your industry landscape.
Competitor Monitoring: We keep an eye on your competitors, tracking their activities, news mentions, and public sentiment. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your competitive landscape.
Regulatory Updates: We monitor updates from regulatory bodies relevant to your industry, alerting you to any changes that could impact your operations. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your regulatory landscape.
Press Releases: We monitor press releases from your company, competitors, and the industry at large. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your public relations landscape.
Blog Posts and Forums: We track mentions and sentiment about your brand in blog posts and online forums. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your online reputation.
Influencer Mentions: We monitor mentions of your brand by influencers in your industry. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your influencer landscape.
Customer Complaints: We track customer complaints across various platforms, alerting you to potential issues before they escalate. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your customer service landscape.
Employee Reviews: We monitor employee reviews of your company on platforms like Glassdoor, providing insights into internal sentiment. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your employee sentiment landscape.
Market Research: We conduct market research, tracking trends, consumer sentiment, and market movements relevant to your company. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your market landscape.
Financial News: We monitor financial news and updates, keeping you informed about economic trends that could impact your company. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your financial landscape.
Crisis Monitoring: We track news and social media for signs of potential crises relevant to your company or industry. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your crisis landscape.
Product Reviews: We monitor product reviews across various platforms, providing insights into customer sentiment and product performance. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your product reputation.
Email Alerts: We set up email alerts for any significant changes or updates relevant to your company or industry. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your email communication landscape.
Web Analytics: We monitor your web analytics, tracking user behavior, website performance, and more. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your website performance.
Event Tracking: We track industry events, conferences, and webinars, providing insights into industry trends and competitor activities. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your event landscape.
Content Performance: We monitor the performance of your content across various platforms, providing insights into what resonates with your audience. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your content performance.
Brand Sentiment Analysis: We conduct brand sentiment analysis, tracking how public sentiment about your brand changes over time. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your brand sentiment.
Risk Assessment: We conduct risk assessments, identifying potential threats to your reputation and operations. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your risk landscape.
Crisis Response Effectiveness: We monitor the effectiveness of your crisis response, providing insights into what worked and what didn't. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your crisis response effectiveness.
Reputation Recovery Tracking: We track your reputation recovery after a crisis, providing insights into how quickly and effectively your reputation recovers. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your reputation recovery.
Reputation Benchmarking: We conduct reputation benchmarking, comparing your reputation to that of your competitors. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your reputation benchmarking.
Stakeholder Sentiment Analysis: We conduct stakeholder sentiment analysis, tracking how sentiment among your stakeholders changes over time. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your stakeholder sentiment.
Media Coverage Analysis: We conduct media coverage analysis, assessing the tone, reach, and impact of media coverage about your company. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your media coverage.
Post-Crisis Analysis: We conduct post-crisis analysis, assessing the impact of the crisis on your reputation and operations, and providing recommendations for recovery and future prevention. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your post-crisis landscape.
Sanctions Watchlist Monitoring: We monitor companies and individuals for their inclusion on sanctions watchlists. This includes tracking changes over time, identifying trends, and providing you with a comprehensive view of your sanctions risk.
Monitoring Sanctions Watchlists: We keep a vigilant eye on sanctions watchlists, ensuring that your company is not inadvertently doing business with sanctioned entities or individuals. This is crucial for maintaining compliance with international laws and regulations, and for protecting your company's reputation.
Tracking Politically Exposed Persons (PEPs): We monitor for PEPs within your company and potential counterparties or merger targets. PEPs can pose a higher risk for potential involvement in bribery or corruption due to their position and influence. By tracking PEPs, we help you manage and mitigate these risks.
Monitoring Employee Search Intent: We use advanced tools to monitor the search intent within companies, competitors, and industries. While we can't see the specific searches or individuals, we can see if there is a spike in searches for a particular category within the company. This can provide early warning signals of potential issues or crises.
Monitoring SERPs on Page 1 of Google: We keep a close eye on the Search Engine Results Pages (SERPs) for your company and key principals. Changes in these results can provide early warning signals of potential reputation issues.
Monitoring Company Reviews: We track reviews of your company across multiple platforms. This allows us to identify trends, respond to negative reviews, and highlight positive feedback.
Monitoring for Changes in ESG Scores: We keep track of changes in your company's Environmental, Social, and Governance (ESG) scores. These scores can have a significant impact on your company's reputation and investor relations.
Monitoring Negative News Scores: We track negative news scores for your company, providing early warning signals of potential reputation issues.
Monitoring Pending Bills: We track pending bills that could potentially have an adverse impact on your company. This allows us to anticipate potential issues and prepare accordingly
Monitoring Corporate Credit Reports: We continuously monitor changes in your company's corporate credit reports. These reports provide a wealth of information about a company's financial health and stability. Changes in these reports can provide early warning signals of potential financial issues that could impact your company's reputation. By tracking these changes, we can help you anticipate potential issues and take proactive steps to mitigate them.
Tracking Ultimate Beneficial Ownership (UBO) Reports: We also keep track of changes in UBO reports. UBO reports provide information about the individuals who ultimately own or control a legal entity or arrangement, such as a company, trust, or foundation. These reports are crucial for understanding the true ownership structure of a company, which can be obscured by layers of corporate entities. Changes in UBO reports can signal potential issues, such as changes in control or ownership, that could impact your company's reputation or regulatory compliance. By monitoring these reports, we can help you stay ahead of potential issues and ensure that your company is always in compliance with relevant regulations.
We don't just collect data - we synthesize it into actionable insights. Our platform is designed to cross-reference data from multiple channels, allowing us to identify patterns and trends that others might miss. For instance, if we notice an uptick in internet search activity from inside competitor offices for crisis management or litigation services, coupled with a spike in social media chatter about rumors of a government probe regarding short swings transactions, we don't just note these events - we connect the dots. Our court records might show two new lawsuits against industry peers for claims sounding in securities, and our industry-focused approach allows us to keep our finger on the pulse of legislative changes and government interests. This comprehensive view enables us to increase the threat level of a potential class action based on this synthesis of data. While other companies may provide some data, FourWarn's unique blend of comprehensive cross-channel data and industry focus allows us to anticipate and prepare for crises before they hit.
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